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A CAMPAIGN OF THE

Global Fairness Initiative

OUR 2011 PARTNERS

Pastoral
iDE
CES

FOCUS

Technology surrounds us and affects our daily lives. It eases our work, improves productivity, and expands economic growth and opportunity. Today we can even choose technologies that provide all the benefits and comforts of modern life while preserving our eco-system for generations to come.

But the world’s poorest workers and producers don’t have these choices.

The Global Fairness Initiative sees access to affordable technology as a catalyst for economic development and empowerment of poor communities. Widespread access to user-friendly, culturally-relevant, and price-accessible technologies is an important step to achieving an inclusive global economy.

What is BeFair about?

Economic Empowerment

In today’s increasingly interconnected world, global political, financial, and social mechanisms create opportunity and drive innovation. Yet, for the fifty percent of the population that lives on less than $2 a day, these new global structures can worsen economic isolation and widen the income gap for millions of working poor. Creating meaningful economic progress for the global poor requires people and programs that connect local knowledge and leadership with global innovation and structures so that top-down opportunity is interwoven with bottom-up capacity.

Access to technology

In spite of the fact that many renewable technologies lower production expenses by more than enough to cover financing costs, the initial investment remains too high for most working poor. Even when philanthropic organizations support access, they often fail to educate communities to maximize a technology’s potential. Poor producers either cannot get beneficial technologies or, when they do, lack the training and support required to realize their full economic and environmental advantages. By combining access and opportunity, the BeFair campaign delivers real sustainability.

Environmental Sustainability

We can no longer overlook the impact our modern lifestyles have on the environment. Fortunately, we live in a time of choice and opportunity, where developed and developing nations can access green technology to support our lifestyles and the environment. Poor communities are just as eager to adopt and expand sustainable practices that will help them fare changing environmental conditions. BeFair looks to respond to this call and provide meaningful and long-lasting sustainability to all.